Portable Building Sales are one of the largest supplier of portable buildings and modular buildings in the UK. Portable Building Sales approached Eyeweb in need of a marketing partner to help them grow their presence online.
Portable Building Sales
Lead generation based digital marketing for one of the leading suppliers of modular and portable buildings in the UK
Client Overview
Identifying areas of improvement
Following the realisation that their existing website had seen a decrease in leads and SEO performance, Portable Building Sales came to Eyeweb for marketing support.
We then carried out a full SEO and PPC audit in order to identify areas to target to increase SEO value, which would result in more website traffic and, ultimately, business leads.
Improving website visibility
After identifying which keywords and terms Portable Building Sales had stopped appearing for in search results, we conducted further keyword research. This allowed us to understand which keywords were and were not valuable for the target audience. We then optimised landing pages according to target keywords and created a detailed blogging strategy.
We also carried out link-building campaigns -this means Portable Building Sales is mentioned by relevant industry professionals. This increases website authority.
Keyword-focused content writing and link-building improve SEO, increasing Portable Building Sales’
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